“Before this incident, my album was already doing well it was already being well-received by critics and by fans. So during the daytime TV interview, the Up Down singer said this about donating half a million dollars to “some organizations” like the Black Music Action Coalition (below): Hopefully Thug and 300 get on the same page get a marketing budget because this current promotion ain't shit.Related: Justin Bieber Recalls His Own N-Word Scandal In Light Of Morgan Wallen’s Ugly SituationĪs Perezcious readers will recall, Wallen previously noted how his record sales actually spiked after the n-word controversy. A prime example of this would be Fetty Wap's career after his album of SoundCloud hits dropped. They also aren't good at maintaining hype in general.
I get it, they're a small label under Atlantic records but it seemed like there wasn't a single dollar available in the hypothetical BTG marketing budget besides I guess the little promo I saw on Apple Music for that custom banner thing. Well they also only had promotion/marketing via social media. His biggest self promotion for Beautiful Thugger Girls come from just posts over his social media.Īs for his label, 300. He doesn't do any promotional runs ever except for that one time Lyor Cohen accompanied him to several interviews on the radio like Sway and Angie Martinez. He has had previous interviews taken out of context in a negative way and he is apparently shy around these interview strangers. Young Thug simply isn't friendly with the media.
These low numbers can be attributed to a few things such as Thug himself and the label that supports him. A: Pure sales are purchases of the album (itunes, amazon, physicals, etc)Ī: Only albums with 10K in sales + streaming are listedĪ: Drake released "More Life" on a Saturday night which means that he lost around 2 full days of sales.
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